How many recovered calls does it take to pay for the Premium plan each month?

For Locksmiths

At $99 a month, the Premium plan pays for itself with a single average re-key job ($100 to $250), well under one average automotive key programming job ($150 to $400), or roughly one to two typical residential lockouts ($75 to $150). Put another way, if Voksha captures and books just one job in an entire month that you would otherwise have missed to voicemail or a busy line, the plan has already paid for itself, and everything beyond that first recovered job is straightforward additional revenue. For context on how conservative that bar is, a locksmith relying on voicemail or inconsistent phone coverage commonly misses several emergency calls a week, not a month, given the well-documented pattern of lockout customers calling the next locksmith rather than leaving a message. Even setting aside emergency calls entirely and looking only at price-shopping calls where a caller asks for a quote and hangs up, Voksha's ability to capture that caller's contact information for follow-up means some percentage of those calls convert into bookings that would previously have been lost entirely, since a hung-up call with no callback number captured is unrecoverable. The practical way to think about the Premium plan's cost is less as a monthly software expense and more as roughly the price of a single below-average job, recovered once, and every additional booked job or successfully captured lead beyond that first one is pure upside. This is a low bar for almost any locksmith operation with consistent call volume, which is why the ROI conversation for this trade tends to be less about whether it pays off and more about how much upside there is beyond the break-even point.