How much extra revenue can maintenance plan upsells generate through Voksha?

For HVAC Companies

Maintenance plans are one of the highest-leverage revenue opportunities in HVAC because they convert a single transactional call into recurring revenue, and they're also one of the easiest things to lose when a call goes to a competitor instead. A customer calling to book a $180 seasonal tune-up is, in that same conversation, a natural candidate for an annual maintenance plan, commonly priced in the $150-$300 per year range and often bundling two tune-ups, priority scheduling, and a discount on repairs, which can work out to roughly $2,400 in plan value over time when you factor in retained customer relationships, priority repair calls, and reduced churn to competitors. The problem is that this upsell only happens if someone actually asks during the call, and if the office is slammed or the call goes to voicemail, that opportunity disappears entirely, the customer books nothing or books with a competitor who does ask. Voksha can be configured to offer the maintenance plan enrollment as part of every routine service booking, consistently, on every call, rather than depending on whether a busy dispatcher remembers to mention it that day. Across a customer base of a few hundred active households, even a modest 10-15% conversion rate on maintenance plan offers during booking calls adds a meaningful, predictable revenue stream that also improves customer retention, since enrolled customers are far less likely to shop around when their system eventually needs a repair, they already have a relationship and priority scheduling with your company.